UCL Institute of Health Equity

When commissioned by the Institute of Health Equity we worked hard to understand why their users were having problems locating content on the original website; this was leading to users contact the IHE unnecessarily. Our objective was to create an interface that enabled users to effectively and efficiently find appropriate content.

The core functionality is a simple, yet powerful content finder interrogating a strong and flexible indexing system. The IHE now has a genuine portal site with fresh content pulled in daily from a wealth of sources. The improved user experience has been key in retaining users and encouraging others to contribute.

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The Insight Lab Experts in user-centred research
infirst Healthcare website Known drugs, made better

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